In a bid to become more eco-friendly, last March, Ikea’s U.S. division started to charge 5 cents per bag for going plastic. The alternative for customers was to either bring in their own bags or buy $0.59 reusable ones from Ikea.

After one year, the company reports that the response was exceptional. Ikea’s initial goal was to reduce usage in their stores from 70 million to 35 million bags per year. They got that and more: Plastic bag consumpiton dropped a whopping 92 percent, meaning roughly 64 million less bags were used.

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Tags: Break Your Habits · Plastic in the News · Plastic Is Forever

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